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The Choice to Make a Difference is Crystal Clear
CRYSTAL™ Deodorant supports Komen’s mission to save lives by meeting the most critical needs in communities and investing in breakthrough research to prevent and cure breast cancer. CRYSTAL plans several initiatives in support of Komen, including a $50,000 donation, regardless of sales, to benefit Komen’s mission. CRYSTAL will release special Komen packaging and will also leverage its digital and social platforms to reinforce the partnership and connect customers to breast health information and resources.
CRYSTAL, Deodorant has been leading the natural deodorant industry for 35 years, formulating its deodorants with clean ingredients that are free of aluminum, parabens, silicones, phthalates, and artificial fragrances and colors. Founded in 1984, the company created a new category with its CRYSTAL Deodorant, the world’s first and leading natural mineral salt brand. Crystal Deodorant is owned by French Transit LLC a Mason, OH based personal care products company that makes a number of best-in-class brands distributed in thousands of stores in the U.S. and worldwide.
“Most of us have dear friends and family members who have been affected by the disease. We are proud to partner with Komen to help build breast cancer awareness and action and empower women to be proactive when it comes to their health.”
– -Laura Schneider, Crystal Brand Manager