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JOANN’s Breast Cancer Awareness Campaign
JOANN has supported the breast cancer community by donating and volunteering with Susan G. Komen® since 2018. In 2021, JOANN made the commitment to increase their resolve to finding a cure for breast cancer. In partnership with Komen, they implemented a groundbreaking in-store customer donation campaign in September and October and began educating and empowering employees to learn about breast cancer and Susan G. Komen’s commitment to research, patient access to care and advocacy. Employees, in turn, educated consumers on how their donations can help find a cure for breast cancer, signed up for Komen events across the country, and helped to raise more money during the in-store campaign.
For 75 years, JOANN has inspired creativity in the hearts, hands, and minds of its customers. From a single storefront in Cleveland, Ohio, the nation’s leading fabric and craft retailer has grown to include more than 865 stores across 49 states and an industry-leading e-commerce business. With the goal of helping every customer find their creative Happy Place, JOANN serves as a convenient single stop for all of the supplies, guidance, and inspiration needed to achieve any project or passion. For store locations, project ideas, and a full product offering, visit joann.com.
“We are proud to partner with Susan G. Komen Foundation and support its mission to end breast cancer. We are thrilled with the results and engagement from our 2021 campaign, which prove just how much this cause means to our Team Members and customers. From our executive leaders to our store Team Members, every level of our organization is focused on a common goal each fall – to do all we can to help find a cure for breast cancer.”
– Amanda Hayes, Director, Corporate Communications and Diversity & Inclusion